Kevin Hart’s Tiny Shows for Your Phone!

Kevin Hart smiling with a production crew.
  • Kevin Hart is making super short videos.
  • These will be for a platform called aTwist.
  • It’s all about super quick, fun stories.

We just heard some pretty cool news about Kevin Hart. You know how everyone sometimes jokes about his height? Well, he’s leaning into it, but in a smart way! His company, Hartbeat, is teaming up with a new platform called aTwist.

What’s aTwist? Think of it as a place for super short videos, almost like little movie moments that fit right on your phone. Jana Winograde and Susan [Last Name Missing] are leading this thing, and they know their stuff about making TV.

So, Hartbeat will be making special little shows, called vertical originals, just for aTwist. Imagine your favorite comedian making stories so quick and punchy, they’re perfect for a quick scroll. We’re picturing bright colors and fast cuts, a really fun, modern aesthetic that grabs your eye instantly.

This partnership sounds like a great way to reach people where they are – on their phones, wanting quick entertainment. It’s like he’s shrinking his big screen ideas into bite-sized pieces.

Our Take

We think this is a brilliant move! Kevin Hart is great at making people laugh, and making content specifically for short-form video makes total sense. It’s a smart way to stay relevant and connect with a younger audience who loves quick bursts of fun content. We’re excited to see what he comes up with!